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The Creative Curve by Allen Gannett, Korean, 생각이 돈이 되는 순간, 앨런 가넷

The Creative Curve by Allen Gannett, Korean, 생각이 돈이 되는 순간, 앨런 가넷

Language: KOR- Korean

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The Creative Curve by Allen Gannett, Korean book

생각이 돈이 되는 순간 : 전 세계가 열광한 빅히트 아이디어의 비밀
앨런 가넷 저 / 이경남 역 | 알에이치코리아(RHK)

Publication Date: December 20, 2018
Pages: 356 pages
Dimensions: 145 x 215 x 30 mm
ISBN13: 9788925565163
Condition: Brand new
Language: Korean


“히트하는 것들엔 공식이 있다!”
평범한 아이디어를 빅히트 아이템으로 바꾸는 과학

피카소, 모차르트, 스티브 잡스, J. K. 롤링……. 전 세계 사람들을 열광시키며
마침내 놀라운 이익까지 거둔 빅히트 아이디어 뒤에는, 예측 가능한 과학이 있다.
천재 크리에이터들이 그대로 따른 성공의 공식 ‘크리에이티브 커브(Creative Curve)’를 공개한다.
놀라운 건, 이 공식만 모방하면 천재가 아닌 누구라도 ‘돈이 되는 생각’을 길어 올릴 수 있다는 것이다.
[포브스], [Inc.] ‘세계를 이끄는 30대 이하 30인’에 선정된
빅데이터 전문가 앨런 가넷은 GE, 마이크로소프트, 메리어트 등
[포천] 500대 기업에 마케팅 정보를 제공하는 트렉메이번의 CEO로,
세계 내로라하는 수백 명의 천재 크리에이터들을 직접 인터뷰하여 밝힌 성공의 패턴을 이 책에 최초로 공개한다.

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  • Shipping Information

    Shipped From: Korea, South

    Product Condition: 100% Original & Brand New

    Shipping Handling time:

    • Standard Products: Within 2–5 business days.
    • Preorder Items: Shipping Handling times are subject to availability and will be confirmed separately.


    Shipping Options and Estimated Delivery Times:

    Standard Shipping:

    • US / Asia: Estimated delivery in 9–19 business days
    • Other Regions: Estimated delivery in 10–25 business days

    Expedited Shipping:

    • US / Asia: Estimated delivery in 1–6 business days
    • Other Regions: Estimated delivery in 5–12 business days

    Note: Delivery times may vary due to customs processing or local carrier delays.

  • Customer Support

    • Questions & Requests: Feel free to contact us for any inquiries or special requests.
    • Delivery Delays: Delays may occur due to customs or delivery company issues, depending on the destination country's circumstances.
  • Customs and Duties

    • Exclusions: Tariffs and taxes are not included in the item price or shipping cost.
    • Buyer Responsibility: The buyer is responsible for any customs duties, taxes, or import fees that may apply.
    • Policy Check: Please check your country's customs policies before making a purchase to ensure compliance with local regulations.
  • Return Policy

    • Return Period: 30 days from the delivery date.
    • Condition: Items must be returned in their original packaging.
    • Return Process: Provide a tracking shipping number and a specific reason for the return.