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100 Laws of Psychological Marketing by Toshio Sakai Korean Book

100 Laws of Psychological Marketing by Toshio Sakai Korean Book

Language: KOR- Korean

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100 Laws of Psychological Marketing by Toshio Sakai Korean Book

무조건 팔리는 심리 마케팅 기술 100 : 단번에 매출을 200% 올리는 설득의 심리학
사카이 도시오 저 / 최지현 역 | 동양북스(동양books)

Publication Date: April 26, 2023
Pages: 280 pages
Dimensions: 140 x 205 x 17 mm
ISBN13: 9791157688715
Condition: Brand new
Language: Korean

“잘 파는 사람은 사람의 심리를 알고 있다!”
고객을 설득하기 전에, 관심부터 끌어라
단번에 매출을 200% 올리는 설득의 심리학 대공개

상품이든 서비스든 무언가를 팔 때 먼저 사람의 심리를 아는 것이 중요하다.

사람은 사고 싶은 마음이 들어야만 물건을 사기 때문이다. 그래서 잘 파는 사람은 사람의 심리를 알고 있다. 근데, 나는 ‘파는’ 사람이 아니라고? 잘 생각해보라. 누군가를 설득해야 한다면 당신도 ‘파는’ 사람이다. 열심히 준비한 제안이 통하지 않는다고 느낀다면, 애써서 상품 또는 서비스를 고객에게 설명했는데 2%가 아쉽다면, 대체 무엇이 부족한 것일까? 바로 이때 『무조건 팔리는 심리 마케팅 기술 100』이 필요하다.

28세에 광고 제작회사 설립 후 1년에 혼자서 10억 원 매출을 올리고, 연간 100회 이상 강연하는 비즈니스 심리학 분야 인기 강사인 저자가 현장에서 터득한 설득의 심리기술 100가지를 담았다. 무언가를 팔려면 우선 고객의 흥미와 관심을 끌어야 한다. 눈치채지 못하게, 고객을 ‘쓱’ 끌어당기는 심리 마케팅 기술이 필요한 것이다. 책에는 내가 파는 상품을 돋보이게 하는 간단한 방법들, 고객의 마음을 사로잡는 멘트가 가득하다. 잘나가는 동료, 잘나가는 가게에 숨은 ‘한 끗’을 만드는 비밀이 담겨 있다. 당신이 무엇이든 ‘파는’ 사람이라면 이 책을 활용하라. 써먹는 즉시 고객의 반응이 달라지고, 매출이 두 배로 뛸 것이다.

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Shipped From: Korea, South

Product Condition: 100% Original & Brand New

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  • Questions & Requests: Feel free to contact us for any inquiries or special requests.
  • Delivery Delays: Delays may occur due to customs or delivery company issues, depending on the destination country's circumstances.

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  • Exclusions: Tariffs and taxes are not included in the item price or shipping cost.
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  • Policy Check: Please check your country's customs policies before making a purchase to ensure compliance with local regulations.

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  • Shipping Information

    Shipped From: Korea, South

    Product Condition: 100% Original & Brand New

    Shipping Handling time:

    • Standard Products: Within 2–5 business days.
    • Preorder Items: Shipping Handling times are subject to availability and will be confirmed separately.


    Shipping Options and Estimated Delivery Times:

    Standard Shipping:

    • US / Asia: Estimated delivery in 9–19 business days
    • Other Regions: Estimated delivery in 10–25 business days

    Expedited Shipping:

    • US / Asia: Estimated delivery in 1–6 business days
    • Other Regions: Estimated delivery in 5–12 business days

    Note: Delivery times may vary due to customs processing or local carrier delays.

  • Customer Support

    • Questions & Requests: Feel free to contact us for any inquiries or special requests.
    • Delivery Delays: Delays may occur due to customs or delivery company issues, depending on the destination country's circumstances.
  • Customs and Duties

    • Exclusions: Tariffs and taxes are not included in the item price or shipping cost.
    • Buyer Responsibility: The buyer is responsible for any customs duties, taxes, or import fees that may apply.
    • Policy Check: Please check your country's customs policies before making a purchase to ensure compliance with local regulations.
  • Return Policy

    • Return Period: 30 days from the delivery date.
    • Condition: Items must be returned in their original packaging.
    • Return Process: Provide a tracking shipping number and a specific reason for the return.